We were asked to produce a campaign for this film that included teaser creative leading onto in-cinema POS advertising.
The teaser creative was music festival focused, featuring fliers, posters and merchandise with a graphic and low-production screen-print style.
The POS campaign moved the...
Award Winning Artwork: This won the award for Best Documentary Poster at the 2009 Golden Trailer Awards in Los Angeles.
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We had no stills to work with to get the image we wanted, so the whole poster is created out of an illustration and a photograph we took. Our intention was to get the public to...