Winner of Screen International Poster of the Year 2010

The brief was to depict a woman caught between two lives, one stale and suppressed, the other alive with passion. We created the passion aspect by using a special fleuro pink and highlighted Tilda Swinton at the heart of a stiff and staged...

Metrodome wanted the UK poster for Rabbit Hole to tonally feel in line with what had been done Internationally but they wanted an extra twist to the artwork.

The shattered effect through the poster resembles the cracks appearing in the couples relationship as they try to deal with their loss.

This had to be unique but retain its thriller essence. Based around the eye, which when peeled back showed layers of story we incorporated images of the gunman and the main character. Originally we used a very female eye, but it was simplified to just become a shape, which on studying should become...